Industrial marketers face many unique challenges one of which is small marketing teams. While these small teams are busy running day-to-day operations, they often miss learning and growth opportunities. Additionally, the opportunities for industrial marketers to learn and bring home new ideas are few and far between. Most marketing events and conferences cater toward B2C […]
Top 4 takeaways from the 2022 Industrial Marketing Summit
On September 15, hundreds of industrial marketers gathered in Cleveland, Ohio for the Industrial Marketing Summit (IMS). Attendees participated in four separate sessions led by industry experts. The CADENAS PARTsolutions team listened, learned, and reflected to present these top four takeaways. Integrate your teams to build stronger relationships During the first session of the IMS, MJ […]
Looking back: The 2019 Industrial Marketing Summit at Content Marketing World
An event all about industrial content marketing For many marketers, the idea of another conference, or seminar, or trade-show, seems like an overwhelming proposition. Marketers and salespeople are inundated with events. An interested professional could easily find one a week to attend. These all have a unique hook, but the content of one is often […]