-
Download the IMS App on Android and iPhone
Create your custom schedule, network with other attendees, plan meet-ups and pre-submit questions to speakers. Please use the email address you registered with the event to sign up. Email me this page. Get the most out of the app and have a more productive experience!
-
Aha Moments: The Secret to Binge-worthy Webinars
Aha Moments: The Secret to Binge-worthy Webinars People often blame “short attention spans” when an audience leaves a webinar early or does not come back for more. I don’t think that is the real reason. People spend hours on Netflix and video games. They can focus for a…
-
How to Talk about the ROI of a Website Redesign with Leadership
How to Talk about the ROI of a Website Redesign with Leadership Websites are one of the most consistently undervalued biz-dev resources in manufacturing. Here’s how to gain executive buy-in. You’re the marketing director at a company within the industrial sector, tasked with lead gen over the next…
-
The Industrial Marketer’s Holiday Gift Guide
The Industrial Marketer’s Holiday Gift Guide Because “pipeline growth” isn’t the only thing on our wish lists this year. The holiday season is here! If you’re an industrial marketer, chances are your December calendar looks a little like this: wrapping up campaigns, planning for 2026 and sending one…
-
Podcast: Timeless Industrial Marketing Strategies and New Ways Manufacturers can Reach Their Ideal Customer
The core truth hasn’t changed: your best content still comes from extracting knowledge from industry experts. But where that content needs to live? That’s completely different.
-
Industrial Marketing Summit Returns to Austin March 3–5, 2026
IMS 2026 will feature marketing visionary Rand Fishkin, co-founder and CEO of SparkToro, as its keynote speaker.
-
Podcast: Industrial Marketing from SMBs to the Enterprise, Live from IMS 2025 in Austin, TX
Manufacturers up and down the country are doing great work and naturally, you want the world to know about it – especially your potential customers.
-
Session Recap: Take the Boring Out of B2B
Let’s face it – most B2B marketing puts people to sleep faster than a PowerPoint presentation after lunch. But what if it didn’t have to be this way?
-
Beyond Basic Analytics: How Industrial Sales Leaders Are Transforming Market Strategy
The future of industrial sales strategy isn’t about replacing human judgment with algorithms. It’s about empowering strategic leaders with automated intelligence so they can make faster, more informed decisions about where to focus their teams’ efforts.
-
The Cookieless Future: Navigating Industrial Marketing in a Privacy-First World
For years, cookies provided a treasure trove of data, tracking every click and purchase to help marketers deliver targeted campaigns. However, increasing privacy concerns and regulations have led to the decline of third-party cookies. What’s a marketer to do?
