Fire&Spark Founder & President, Dale Bertrand, studied artificial intelligence in grad school and now applies his knowledge to SEO and content marketing campaigns. Dale is bringing his marketing insights to his Industrial Marketing Summit session, AI Tools for SEO and Content that Earn Engineers’ Trust. During his session, Dale will discuss the all the AI tools […]
Bring Your Whole Team to IMS to Learn and Grow
Austin, Texas offers a vibrant and diverse range of team bonding activities. Whether you’re looking for live music, outdoor adventures, cultural experiences, or creative pursuits, there’s something for every team. Here are some ideas:
Meet the Panel: Maximizing Marketing Impact with AI Every Day
Plenty of marketers have dabbled in AI tools, but fewer have found ways to consistently integrate the technology into their daily workflow. At the Industrial Marketing Summit, we’re bringing together a panel of marketers who’ve been doing just that. Now’s the time to find out exactly how AI is transforming our industry. During Maximizing Marketing […]
B2B Marketers: Are You Missing This Link To SEO Success?
Manufacturers Are Missing Out on the SEO Benefits Online Reviews Deliver Are B2B Buyers Checking Reviews? Of course they are. From your Google reviews on Google Maps to listing sites like Clutch, online reviews are everywhere. Most manufacturers are blowing off many reviews because “our customers will never see them.” They’re wrong. According to TrustRadius’ […]
Revolutionizing Industrial Marketing: The Power of GlobalSpec
GlobalSpec is an online hub for engineers, providing a singular repository for engineering content, information, tools, and a community catering to technical professionals across industries and disciplines. With over 8 million industry professionals placing their trust in GlobalSpec, it has become a trusted resource for information throughout the entire research, product design, and purchasing process. […]
Sponsor Spotlight: Brijr.io
The 2024 Industrial Marketing Summit is please to present a Leadership Sponsor, Brijr.io. Brijr.io is an Integration Platform as a Service (iPaaS) solution that makes data sharing easier. With advanced automation capabilities, real-time analytics, and secure data protection, Brijr.io helps businesses bridge the gap between systems, unifying operations and reducing costs. “Brijr builds connections between […]
The Best Places to Eat at the Industrial Marketing Summit
If you’re like us, you’re already excited to visit Austin this winter for the 2024 Industrial Marketing Summit (IMS). Food is always the best part of traveling, and what better place to enjoy food than a city known for its vibrant culinary scene? Luckily, breakfast, lunch and two breaks will be catered at IMS […]
Meet the Speaker: Morgan Norris
Since 2006, Morgan Norris has been acutely focused on the power of content for technical companies. Morgan knows how to develop content and how to get it into the right hands. She is bringing her content marketing insights to her Industrial Marketing Summit session, Building and Measuring Brand Authority. During her session, Morgan will discuss […]
Meet the Speaker: Mary Keough
Industrial marketing is primed for a shake-up, and Mary Keough here for the shaking. With experience in manufacturing and agency settings, Mary brings a unique and insightful view to her session, FINALLY. A Marketing & Sales Alignment Strategy that Just Might Work. Marketing-sales misalignment is especially apparent in industrial companies because marketing is often the […]
Meet the Speaker: MJ Smith
The industrial Marketing Summit is excited to host, MJ Smith, a young professional with years of leadership experience and B2B marketing insights. MJ will be sharing these insights during her session, The Transformative Power of Product Marketing. During her session, MJ will discuss how product marketing has the power to transform your business. Although hard […]