Lead generation is more than just collecting email addresses. Finding the right customers in this digital landscape can seem like an impossible task. At the Industrial Marketing Summit, we’ve found the lead generation power pair – Grace Wright and Aren Buresh! During How It’s Done: Increasing Right-fit Leads by 195% in Just 90 Days, Grace […]
Everything You Need to Know About IMS 2024
Wendy Covey, the host of Content Marketing, Engineered, sat down with Adam Beck and Joe Sullivan to discuss everything you can expect from the Industrial Marketing Summit. The IMS hosts cover all the details you need to know about how the event came to be and why every industrial marketer needs to be there (spoiler: it’s Mexican martinis)! “More […]
Meet the Panel: Find Your Voice, Humanize Your Brand, Stand Out in a Sea of User-Generated Content
Branding today is way bigger than logos and color palettes: It comes down to voice. At the Industrial Marketing Summit, we’re bringing together an expert panel to talk through developing a solid brand voice — for yourself and your company. During Find Your Voice, Humanize Your Brand, Stand Out in a Sea of User-Generated Content, our panelists […]
Meet the Speaker: Timothy Scanlon
Relentlessly customer focused, results-driven, data-driven, experience design strategist and leader, Timothy Scanlon is professionally recognized for speed and agility designing, launching and staffing successful experience research, design and develops programs for software and tech businesses that highly value the business impact of differentiated frictionless customer experience. Timothy is bringing his expertise to his Industrial Marketing […]
Meet the Speaker: Dale Bertrand
Fire&Spark Founder & President, Dale Bertrand, studied artificial intelligence in grad school and now applies his knowledge to SEO and content marketing campaigns. Dale is bringing his marketing insights to his Industrial Marketing Summit session, AI Tools for SEO and Content that Earn Engineers’ Trust. During his session, Dale will discuss the all the AI tools […]
Bring Your Whole Team to IMS to Learn and Grow
Austin, Texas offers a vibrant and diverse range of team bonding activities. Whether you’re looking for live music, outdoor adventures, cultural experiences, or creative pursuits, there’s something for every team. Here are some ideas:
Meet the Panel: Maximizing Marketing Impact with AI Every Day
Plenty of marketers have dabbled in AI tools, but fewer have found ways to consistently integrate the technology into their daily workflow. At the Industrial Marketing Summit, we’re bringing together a panel of marketers who’ve been doing just that. Now’s the time to find out exactly how AI is transforming our industry. During Maximizing Marketing […]
Revolutionizing Industrial Marketing: The Power of GlobalSpec
GlobalSpec is an online hub for engineers, providing a singular repository for engineering content, information, tools, and a community catering to technical professionals across industries and disciplines. With over 8 million industry professionals placing their trust in GlobalSpec, it has become a trusted resource for information throughout the entire research, product design, and purchasing process. […]
Sponsor Spotlight: Brijr.io
The 2024 Industrial Marketing Summit is please to present a Leadership Sponsor, Brijr.io. Brijr.io is an Integration Platform as a Service (iPaaS) solution that makes data sharing easier. With advanced automation capabilities, real-time analytics, and secure data protection, Brijr.io helps businesses bridge the gap between systems, unifying operations and reducing costs. “Brijr builds connections between […]
The Best Places to Eat at the Industrial Marketing Summit
If you’re like us, you’re already excited to visit Austin this winter for the 2024 Industrial Marketing Summit (IMS). Food is always the best part of traveling, and what better place to enjoy food than a city known for its vibrant culinary scene? Luckily, breakfast, lunch and two breaks will be catered at IMS […]